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DOathonBMW Group DOathon

Course code DOathon BMW


What is the BMW Group DOathon?

The DOathon is an intense three day, standalone training program for budding entrepreneurs. This short program format aims to equip participants with the skills they need to harness diversity within teams and to use co-creation as an effective ideation tool. This DO Camp is for those who wish to be at the forefront of tackling one of the most pressing issues facing our society today: how can we create new, value-adding and meaningful work for employees in the age of digitization and within a changing, highly networked work environment?

Why does it matter?
Our times are marked by constant change. This requires companies large and small to anticipate new developments with the way we work and to act fast to ensure that the Future of Work remains in our hands. In a few years, due to technological progress and developments within major companies, the way we work today will change drastically. It is up to the pioneers within the field to mitigate this change, and to carve new paths for the Future of Work.

One of the keys to success for both intrapreneurs and entrepreneurs is to harness the power of diversity and co-creation. This compact program format is based on the rich experience of the DO School in innovation and co-creation methodology conveys the skills you need to stay ahead.

In this DOathon offered by BMW Group and the DO School, you will join forces with BMW employees and other young entrepreneurs as well as a diverse group of expert practitioners from all over the globe to experience how you can utilise diversity and co-creation to create a pioneering solution to the Future of Work. You will add the latest ideation methods to your skillset while working on the real life business case set by BMW, empowering you to learn by DOing. This is your chance to collaborate with an international group of ambitious participants who, like you, are looking to drive innovation.

How does the DOathon work?
The DOathon is an intense three-day, standalone program for people who act as champions of innovation: for entrepreneurs as well as intrapreneurs. This short program format aims to equip participants with the skills they need to harness diversity within teams and to use co-creation as an effective ideation tool.
We believe in the value of co-creation. That’s why we use extensive peer-mentoring and interactive facilitation techniques to help you get the most out of this intensive program. You will work with BMW Group employees to harness the best of entrepreneurial and intrapreneurial knowledge.

This DOathon is right for you if…
…you are passionate about pioneering the future of work for generations to come, alongside a company that champions innovation, BMW. We are especially looking for those of you who fit the following profile:
– You are an entrepreneur, technology enthusiast or work in a “boom area” with a lack of personnel
– You have an enterprise or an idea for an enterprise that focuses on education, training, social entrepreneurship or well being
– You are a digital native with a focus on technology, or you have a technological background in areas such as app or software development and web development.

This program is fully funded.

Interested in pioneering the future of work? Apply now!

Apply now!
Application start
Jul 6, 2018
Application deadline
Aug 21, 2018 23:59
Europe/Berlin time

Application deadlines apply to citizens of: United States